network
Pete Blackshaw from Nielsen Buzz Metrics wrote an interesting column this week talking about the fact that CMO's still have control. He…
Now that Google Website Optimizer is out of beta, more businesses will begin testing their landing pages to improve conversions. As I was fairly familiar with the basic product features already, Google's Tom Leung and I had the chance to talk informally about some of the benefits of putting this product in many hands.
Nielsen//NetRatings has launched a measurement service for digital audio video content. SiteCensus Streaming aims to capture accurate data of online audio and video.
Online advertising company LookSmart has enlisted video search engine Blinkx to power the video search results on its largest consumer site FindArticles.com.
Airline travelers will soon have the opportunity to surf the Internet mid-flight by way of wireless networks, as many aircraft are now beginning to be outfitted with WiFi equipment. Even though the FCC has put it stamp of approval for in-flight WiFi, it still has reservations about the viability of offering cellular service to airline passengers.
Vidmeter has released a study, which examines the issue of copyrighted videos on YouTube. According to the study "Analysis of Copyrighted Videos on YouTube.com", Viacom content had the most views accounting for 2.37 percent of all YouTube views.
