Simon & Schuster To Launch Video Channel
Simon & Schuster is partnering with Internet video company TurnHere to launch an online video channel dedicated to books and authors.
Google & the WWW Issue
It would appear as if both www and non-www versions of websites are no longer being treated by Google as separate pages, at least where Page Rank is concerned. We know that the visible PR in the tool bars is only a loose indication of a site’s actual PR, but it can still be frustrating when you see a low PR for the non-www version, and a higher PR for domains with the www. Recently we have noticed that the PR displayed is now the same for both versions.
SEW Live Recap: This Is Getting Personal
At the end of the day, it’s about sales, not traffic. And if it’s about sales, then it must also be about people, not clicks. This seemed to be the focus of yesterday’s one-day SEW Live in Columbus, OH (you might call it SES Lite), as marketers explore the transition from search engine marketing to social media marketing.
eBay: Going, Going, Yahoo Auctions Gone
Those “Highlander” movies (and the television series) are fairly fuzzy memories for me, but I’m quite sure that they involved a bunch of guys running around, chopping each other’s heads off, and absorbing each other’s power. Well, Yahoo Auctions pretty much decapitated itself, but that act effectively leaves eBay as “the only one.”
Optimize for Local Search Traffic
Getting local search engine traffic is one of the things that small businesses aspire to. Some even don’t know they can increase the amount of local visitors by improving their website. So what can a local small business do to get the long-wanted local traffic?
What is local search?
Before we list things to do on your site to improve your local search engine traffic, we need to define what we want. This will help us to actually get what we want.
Avoid Duplicate Typepad Homepages
I had a client recently ask me about a blog that was using TypePad’s domain mapping feature and it was causing duplicate homepage URLs for the blog.
Joost Receives $45 Million In Funding
Internet television service Joost has raised $45 million in venture funding from five companies.
Build Your Own Amazon.com
My friend Scott Beale is taking a little heat over at his blog Laughing Squid for promoting Amazon’s latest offering to let bloggers and others build online stores where they can promote the products and artists that they support.
PodZinger CEO Wilde About Digital Media
Tom Wilde has taken the corner office at audio and video search firm PodZinger, moving company founder Alex Laats upstairs and positioning the business for B2B2C success.
Search Engine Friendly: On Page Content
About a year or two ago I had a potential client contact me to inquire about our services. They had heard a lot about us and were really interested in our services for their website marketing. But our discussions ended up hitting a snag before we could get a contract signed. In fact, I basically told them that we were not the ones to be able to help them.
What was the snag? They were unwilling to make any changes to the visible look of their website. They said they had poured thousands of dollars into the design and they liked it exactly the way it was.