Category: Finance

Google Launches Commerce Search to Boost Your Conversion Rates

Google has launched a new product that online retailers may find incredibly useful for improving the product search on their site, and potentially increasing sales and reducing bounce rates. It’s called simply Google Commerce Search. Think Google Site Search, specifically tailored to e-commerce and product sites. Google couldn’t have timed such a release any better with the holiday shopping season arriving. 

Yahoo To Discontinue Direct Media Exchange Platform

Yahoo completed its acquisition of Right Media – which cost it about $650 million – two and a half years ago.  Now, it seems that the arrangement’s been revisited, as Yahoo’s announced that it will discontinue the Direct Media Exchange (DMX) platform.

Under Carol Bartz’s leadership, Yahoo’s cut a lot of products and services in recent months so that it could better focus on more important stuff.  Briefcase, Farechase, GeoCities, and Go are some of the fallen that quickly come to mind.

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