If you’re looking for a quick and easy way to spice up your Web site, look no further than DevScripts. Over 1,000 scripts are available through DevScripts – ASP, ColdFusion, JavaScript, Perl, and more. The site has just recently launched, so expect many more new scripts in the future.
Your Turn — Linux Questions Answered
A short time ago I wrote an article discussing resources for Red Hat 8.0. Widely touted as a more “user-friendly” version of Linux, I gave it a whirl and intended to share my views with you. Instead, I will respond to some of the many, many questions readers sent in. Thank you all for your feedback! You’ve raised some very good issues.
Developing Your e-Supply Chain Strategy
Experienced supply chain practitioners know that information should be passed on only to those who need to know it when they need to know it and in the form they need to have it.
Proven Ways To Dramatically Increase Your Conversion Rate
There is an old saying that I agree with 100%. “Nothing kills a bad product faster than good advertising.” The same applies to Web sites. Nothing will suck up money faster than a poorly structured Web site that can’t convert sales.
7 Key Email Marketing Tactics
Email is often described as the most effective marketing vehicle on the Internet today. Compared to banner advertising or other methods, targeted email marketing can deliver far better results at a much lower cost. It’s also a very easy way to lose money!
Selling Your Products Through Affiliates… Differently
Face it – no one needs another affiliate program to join and making yours successful requires standing out from the crowd.
1. Do not offer an affiliate program at all when starting to market a product.
Start by testing your copy and direct marketing strategies, generating satisfied customers and building your e-zine subscriber base. Do not even mention planning an affiliate program at all in your e-zine or anywhere else before you launch it. This will help you retain a feeling of exclusivity later on.
2. Offer the partnership program to your customers and subscribers first, without advertising it anywhere else.
Start when you generate at least 1000 satisfied customers and 2000 e-zine subscribers. Send them an e-mail explaining how you are now ready to prerelease your marketing partnership program (do not call it an affiliate program – it will help you look different), but only to the first 25 people that qualify. The small number of available slots and the exclusivity will increase the perceived value of the program and help it achieve its USP. Treat your program like a small marketing circle of a closed group of partners and tell them so.
Network Denial of Service Attacks. Can you hack it?
These days there are significant increases in network-based attacks and among them is the dreaded Denial-of-Service attack, which can leave your systems either unusable or unreachable. Although these attacks don’t make the news as often as they did when Yahoo.com was taken down by a massive Distributed Denial of Service attack, they are still prevalent.
Customer Relationship Management – It’s All About People
So, you’ve decided to invest in a customer loyalty program for your business – great! But hang on, before you go out and order the latest and greatest in database technology, it is important to understand that CRM is about more than technology – it’s about people. Here we explore the people required to make CRM a successful reality in any organization.
Using CPR In Your Marketing
Be Consistent, Persistent, and Resistant to any negative thoughts when you don’t feel it’s worth your while. I call it the CPR for marketing! Keep consistent with your goals and creating positive thoughts. Be persistent with the life of your service and/or product and show that passion to others. Resist anything or anyone who hinders or stands in the way of your progress. Resist and let go so that your energy can be funneled into more satisfying routes.
Business Email Etiquette 101 – Yes It Does Make a Difference
If you do any type of business online you MUST realize the importance of email etiquette. When you press that send button, there’s no turning back, you’ve just sent out your email salesperson. Who would you like to represent you and your business? A well dressed, personable, well spoken salesperson or someone in sloppy clothing, slewing slang, and spewing double negatives and run-on sentences like rain?