Category: Archive

Hanging Out Online IS Good For Teens

I feel vindicated. Even though I’m not a teenager – a recent study has encouraging findings. Most parents of teens who spend time online think they are wasting time. They probably discourage it. But hold on, it might not be so bad. The study, supported by the John D. and Catherine T. MacArthur Foundation, looked at “how digital media is changing how young people learn, play, socialize, and participate in civic life.”

Online Advertising Slowing, But Still Growing!

Online advertising growth is set to slow into single digits for the first time in 2009 according to eMarketer’s revised projections.eMarketer is basing its projections on the latest Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) data. It says online ad spending will reach 25.7 billion in 2009, which is 8.9 percent over the $23.6 billion that will be spent in 2008.Previously eMarketer predicted in August that online ad spending would grow 14.5 percent in 2009.

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