Category: Archive

The Y2K+38 Crisis

In 2038 we’ll likely be weaving tales for our grandkids about how we used to instant message with paper notes instead of our brainwaves and how, when we were really little, stereos were once considered nice furniture pieces. They may be especially interested because, if Richard Wilcox is right, all the really important computers just dialed back to 1901.

Privacy Groups Protest Mobile Advertising Practices

A lot of things have prevented mobile advertising from becoming widespread; think phone tech, consumers’ reactions, and advertisers’ reluctance, to name a few.  Now, it looks like the list has grown longer, as the Center for Digital Democracy and the U.S. Public Interest Research Group have sent the FTC a formal complaint.

Online Video Media Spend To Grow 22%

Online video media spend totaled $2.1 billion in 2008, up 36 percent over 2007, and is forecast to continue double-digit increases through 2010 at a moderating rate, according to a report from AccuStream iMedia Research.The report, "Online Video Media Spend: 2003-2010," calculates multiple ad sales components corresponding to annual growth  2003-2010 by avail unit: pre-roll, In-banner video, overlays, in-game, podcast, player display and skins.

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