Author: webproworld

mySAP 3.0 leads SAP into CRM

SAP has been the industry leader in Supply Chain Management (SCM) and Enterprise Resource Planning (ERP) applications for the past decade. However, they have been lagging in the area of Customer Resource Management (CRM), and companies such as PeopleSoft and Siebel have taken advantage of this by using their popular CRM applications to sell their ERP and SCM apps, cutting into SAP’s share of the market.

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