Let’s talk sticky. Yes, sticky. Not the kind of sticky that happens to your fingers after you’ve eaten cotton candy or barbecue ribs.
I’m talking about having a sticky site. This kind of sticky means you’re getting plenty of repeat visitors.
How to Avoid Sloppy Web Site Copy
If your web site visitor can’t find the information on your web site, within 10 seconds or less, you will lose them. Two of the largest factors that contribute to this, are the lack of clear purpose and poor layout of your web pages.
Understanding the Changes at Google
AdWords
Despite some misleading news from the rumor mill, Google users can take heart – Google’s new AdWords Select plan is beneficial to both advertisers and users alike. The new initiative not only enables the search engine to increase revenue but also to retain its integrity. Google’s search results will remain as unbiased as ever.
Dot-Com Will Always be King
The new domains are coming! “Dot-biz is going to be the next coming of dot-com,” I recently read in an article in the Denver Post. The buzz has begun. Seven new top-level domains have been approved by ICANN, the organization that governs domains, and could be available as early as spring of this year. The new domains approved are .biz, .info, .aero, .coop, .museum, .pro, and .name.
Pre-registration sites like PreRegisterYourDomains.com have already begun taking applications claiming that “Three million domain names will be registered in the first five minutes.” That same Denver Post article later says, “If predictions from analysts hold true — dot-biz will rival the popularity of dot-com — startups will no longer have to settle for second-tier domain names.” Hogwash! — To put it gently. Dot-com will always be the supreme ruler of domain names. Here’s why:
Successful Dot-Com Offers Strategies for Success
(ARA) – Lost amidst billions of dollars in squandered venture capital funding and endless reports from network anchors about the macabre state of e-commerce lies a seemingly overlooked fact: Not all of today’s dot-coms use red ink in the accounting ledger.
Two New Advertising Options
Paid-placement search engine listings, like those at Goto.com, are great for effective, targeted and low-cost traffic for your website. That’s why so many people are using them, driving up prices of even obscure terms in bidding. Google’s Self-Service Advertising System, called “Google AdWords,” and the “Jeeves Text Sponsorship Network” are two similar services you should add to your list of places to advertise.
Creating an Effective Business Web Site
You registered your domain and have a hosting company park it for you, now what? Now you need to have your Web site designed. Designing your site to attract business and make money is very tricky. You have to create the site to please the visitor. There is one thing to keep foremost in your mind when creating your site – the visitor will ask “What’s in it for me?” You have to provide that answer immediately, or they will just leave.
This may be done in the first line or first few paragraphs, but you have to bring it to their attention. They have to know what you can do for them. This has to be done on every page or your site is a hopeless cause.
An Introduction to Tripwire
First of all, let me note that there exists two different versions of Tripwire. There is a commercial version available from http://www.tripwire.com. There is also a free version available for Linux fromhttp://tripwire.org and http://sourceforge.net/projects/tripwire/.
Why Am I Afraid to Sell?
Relationship marketing. It’s the backbone of a successful online business. Fail to forge online relationships and your business will suffer. Simple enough concept, right? But what does “relationship marketing” really mean? Simply put, it refers to the principle that, in order to be successful in business, especially online since it’s such an anonymous medium, you need to establish a relationship of trust with your site visitors and ezine readers before you can expect them to do business with you. It requires a commitment to customer service and a willingness to help others for no certain reward other than the satisfaction of helping another and building for yourself and your business a reputation of credibility and trustworthiness.
Ten Things To Do If You Really, Really Hate Your Job
1. Begin focusing on what you want instead of how much you want to escape. When you find yourself sharing the latest horror story, in mid-sentence and say, “What I want to have is…”