Trending Now

WebProWorld

WebProWorld

Menu
Search
Headline
AI Search
OpenAI Expands ChatGPT Capabilities with Integrated Search Functionality
Essential Tips for Structuring the Beginning, Middle, and End of a Novel.
Essential Tips for Structuring the Beginning, Middle, and End of a Novel
How to Write Engaging Blogs People Want to Read
How to Write Engaging Blogs People Want to Read
Why Social Media Habits Can Be Harmful
Why Social Media Habits Can Be Harmful
How to Change Your Apple Watch Face to Digital
How to Change Your Apple Watch 9 Face Clock to Digital
Drivers Who Text 23 Times More Likely To Crash
Drivers Who Text 23 Times More Likely To Crash
Social Media Will Not Replace Search
Social Media Will Not Replace Search
Guide to Improve Your Email Domain Reputation
Guide to Improve Your Email Domain Reputation
Fall Planting Guide for Eastern Tennessee
Fall Planting Guide for Eastern Tennessee

Author: webproworld

Archive
webproworld

The Search For Seducible Moments

How do you let your users know about your site’s particular benefits? We get this question all of the time from designers. If you offer something that is unique to your organization, (and chances are that you do – that’s why you’re in business) then how do you make the users aware of these benefits?

A little while back, we had the chance to compare two web sites: Sears.com and Dell.com. Part of the objective of each site is to sell expensive products. In the case of Sears, they sell appliances, such as refrigerators and washers. Dell sells desktop PCs and laptops.

Archive
webproworld

Discover The 7 Key Areas Crucial To Business Development

Everyday your online, literally hundreds of pieces of information are laid out before you, and ALL of them claim to contain knowledge critical to your online success.

Now obviously we can’t read all of it, nor do we need to do so.

Therefore, isn’t it about time we finally took a few moments to discuss just exactly what areas we DO need to focus our time on?

Archive
webproworld

The Benefits Of Internet Relationship Management

Businesses are now racing to shift gears from their “mass marketing” strategies of days gone by, to today’s more competitive strategy of “one-to-one marketing”, also known in the business world as customer relationship management.

So what does this have to do with the Internet? Or maybe you are thinking, “How does this apply to me. I don’t even see or talk to my customers, it’s all automated.”

Archive
webproworld

Easy Copywriting: Develop a Conversational Style

What makes writing copy for everything from sales letters to ads to your Web site easy?

Developing a conversational style. Try the tips I’ve outlined below if you’re trying to write copy. (Or dialog for a script, or a novel, for that matter.)

If you initially find writing in a casual conversational style difficult, relax.

You can do it. It’s just a matter of getting the hang of it. Write as you speak, with the redundancies, which we all use in conversation, chopped out.

Archive
webproworld

Ten Questions To Ask Before Hiring a Freelance Writer

Finding quality writers is not easy. As with hiring any employee or contractor, be sure to get the facts first.

1. What am I looking for?

Before you begin your search for a writer, make sure to outline your needs. Do you need a marketing writer that does brochures? A technical writer who knows Visual Basic?

2. How do you charge?

Many freelancers work on a per-project basis and require one-third to one-half of the fee upfront. Others work on an hourly, per-day or per-week basis. Make sure you get the details before you hire the writer.

Archive
webproworld

Win-Stay, Lose-Shift; A Marketing Strategy That Works

When you’re in marketing, you often have to explain to a disgruntled CEO why you want to abandon your original year’s plan and move on to something else. You may even have been asked, as I have, “If I hire you can you stick with a plan that you make all year?” the unspoken inference being — or will you be “flighty” like all the rest of my marketing people, expletive deleted.

Well here’s a paradigm for why we do what we do in marketing that can solidify your strategies, and perhaps be used to explain them to significant others.

Back To Top