Author: webproworld

IMMUTABLE LAWS OF EFFECTIVE NAVIGATION

The first immutable law of effective navigation: It’s gotta be readily available.

Visitors should not have to hunt for your navigation or wonder where to find it. If you’ve done your job right, it will be right there when they are ready for it.

The struggle in creating good navigation is to figure out what type of navigation the visitor is going to need, when he is going to need it, and where the most effective placement will be.

WHY CHOOSING FORM OVER FUNCTION KILLS YOUR SITE

Never put form over function. Why? Because it’s crucial that visitors actually be able to USE your site. Everything you do must be designed to be as easy for the visitor to understand as possible. Everything should be functional first.

If you put form before function, you sacrifice your visitor’s best interest for your own preferences. By definition, putting form over function means you sacrifice function–you make it harder to perform whatever task is supposed to be performed. You give up ease of use or simplicity in order to make it look nicer. Basically, you wind up with a lot of icing and no cake.

Why Have A Budget Analysis

Let’s start by defining a “Budget Analysis”. This is simply a breakdown of your budget (income, bills & expenses) showing how much money you have coming in and how much you have going out. It will show how your budget category percentages compare with what is recognized as the ideal percentages. The most important aspect of the Budget Analysis is the recommendations for improvement.

Produce More Sales from your Email Promotions

Do you get sales come from your ezine regularly? How many well-written articles do you submit per week to Online ezines? How often do you send thank you’s and follow up messages to your different email groups?

If you answered not many, then you need to re-evaluate. The answer to Online success is the same as traditional Success–promotion, promotion, promotion.

Use these easy ways to boost Online credibility and sales:

I Don’t Need A Coach To Help Me!

I became caught up in the excitement of deciding to train as a coach and so went along with the recommendation I should start working with a coach myself. A minimum of 3 months was suggested and that was fine because I was determined that I didn’t need coaching anyway. The 3 months would prove this to me and anyone else who claimed that working with a coach would be beneficial. When I’m determined it’s usually very difficult to move me because I can be very head strong. My life was perfect, so all we would work on was my training as a coach and the building of my coaching business.

10 Critical Steps To e-business Safety

Web site and e-business security is a very sensitive issue. Some of the top brass in cyber-marketing have hired full time network wizards to work it out for them. Giants such as Microsoft have set up special network security courses just to resolve such issues.

If you had a brick and mortar business, you would be maintaining a regular schedule and time sheets to monitor your employees. Also you would be ensuring tight security by installing alarms, closed circuit monitoring (video cameras), electronic cards etc. Online too you need to monitor your 24 hour sales person…

10 Decisive Tactics That Win Product Reviews

The benefits of a positive endorsement by the media can hardly be understated. Customers turn to the media to learn about solutions, and to help choose between potential offerings. Many prospective customers do not look beyond these endorsements and buy on the basis of their credibility. There is little question that “Two Thumbs Up” sells movies and a “5-star” rating sells hotel rooms. One PC-clone manufacturer told the author that their PC Magazine Editors Choice Award added about $5-million to their bottom line.

10 Tactics for Winning Product Reviews

Why should you market with postcards? Here are 10 good reasons!

1. Postcard marketing is affordable, even for the smallest of businesses. A year-long postcard marketing campaign to each name on my mailing list costs less than $6.00 per name per year.

And, better yet, my mailing list rental costs are zero. That’s because I created my own list for free.

Before I put any name on my list, I ask myself if this person would be interested in hearing from me on an ongoing basis. If I think so, that individual goes on the list, and, as mentioned previously, it will cost me around $6.00 per name per year to keep her there. If I don’t think that someone will want to hear from me regularly, I keep him off the list.

My list includes:

Beyond BASIC: SheerPower 4GL

There are so many programming languages out there, it’s almost impossible to count them without digital help – and that’s not a reference to fingers. A quick browse in a bookstore can easily overwhelm even an intermediate programmer.

When a new language comes out, it’s a difficult birthing process. The language must take its first breaths in full public view, amongst cynics and idealists. This is a trying period; there are competing languages already out there and in use, and it’s difficult for a new language to find a place. All too often, YAPLs (Yet Another Programming Language) are released and dwindle into nothingness.

Keeping CRM on track: The CRM Diagnostic

CIOs and CEOs who are engaged in implementing a Customer Relationship Management initiative know how difficult a process it is. Relatively new and rapidly evolving, CRM solutions are still the source of great concern for managers in many of the Fortune 1000 companies. Because of the high stakes involved in these complex projects, managers are struggling to find meaningful measures of effectiveness and progress with which to assess and direct their efforts. To maximize the return on investment (ROI), managers must periodically revisit and refine their CRM strategy and objectives to keep the project on track and avoid conflicts later.

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