WebProWorld
eMarketer points to a recent study from return path, which shows that email marketers may be having more trouble getting their emails delivered than they realize. According to the firm, over 20% of mailings in the US and Canada are not reaching their intended inboxes.
We’re talking about permission-based email marketing here. Return Path says:
Microsoft’s interactive agency Razorfish is the subject of some varying rumors as of late. The one common thread in all of these reports is that Microsoft is shopping the company. That much we know for sure. Where they end up is the subject of much speculation.
Micropayments have worked for companies like iTunes and even Amazon.com for songs and television episodes. But could they be the solution to the newspaper industry’s pending demise?
The Financial Times is ready to find out. They currently use a hybrid paid-free model, where users can access up to 20 stories a month for free, but they’re looking to a pay-per-story or possibly subject or time period model.
Earlier this week, Delicious launched a new redesign of its homepage and some new search features. Yesterday they showed off the details of the search features, which included time filters, a trends graph, tag filters, enhanced results, and suggestions.
Maybe you heard the sound of the world crashing down and people actually being productive at work yesterday while Twitter was unreachable. It wasn’t long before the full explanation came out—the popular microblogging site was the victim of a DoS attack.
This isn’t, to be honest, breaking news in the sense that the Microsoft-Yahoo deal was. But neither is it a "man bites dog" bit of Friday fluff. We just have a quote from Carol Bartz claiming that Yahoo’s "never been a search company."
Mobile marketing is going to become increasingly hard for businesses to ignore. Just look at how much mobile advertising is already going on.
The Federal Trade Commission has cracked down on a California based online electronics retailer for allegedly posing as it was based in the U.K. so it could deceive residents there into thinking they had stronger consumer protections.
When U.K. consumers received the cameras, video games and other electronic items, they discovered they had been charged unexpected import duties, were left with invalid warranties, and would be charged hefty cancellation and refund fees if they tried to send the items back.
This week Google unveiled the Data Feed Query Explorer for the Google Analytics Data Export API. This was essentially created to help users get a grasp on what can be done with the API.
If you need any more evidence that mobile advertising is booming, AdMob is getting ready to serve its 100 Billionth ad. The firm notes that this is over 14 times the entire world population (as of 2008), 107 times the distance (in miles) to the sun, and about half to a quarter of the number of stars in the galaxy. Suffice it to say, that’s a lot of mobile advertising. And that’s just from AdMob.
