“This offer is good but can you guarantee it.”
Writing Benefit-Driven Web Copy 4 Steps to More Sales
You’ve identified the benefits you offer your customers, but how do you turn a list of benefits into engaging web copy which converts visitors into customers?
Top Ten Tips For Writing Your Best Press Release Ever
Keep these few crucial details in mind when writing and submitting your press release to increase your chances of news coverage:
Writing a Book’s Marketing Plan for Maximum Profit
Much has been written about book proposals. But less has been written about book marketing plans. This is wrong!
The Five Rules Of Influential Web Writing
Building a professional reputation requires a campaign founded on your words: the positions you endorse, the motions you advocate, the accuracy of your vision. Writing for the Web can either establish your expert credibility or destroy it.
Writing Articles that Get Read
Writing articles is one of the best and most effective ways of promoting your business because it does three things:
Where to Look for Your Next Project when Youre Writing for Profit
When my first book “Starting Your Own Business” was published way back in 1995, I thought that was it. I reckoned I’d never write another one. But I was wrong. It has enjoyed many reprints, multiple editions, and proceeded over the years to generate another seven disparate titles from the same topic.
Writing COM Components in Perl Part 1
When you strip away all the layers of marketing hype and industry jargon, Microsoft’s Component Object Model (COM) is simply a technology that allows you to create an object in the language of your choice, and to make the functionality of that object available to any other object, or any other application, regardless of the language that the other object or application is written in.
Writing COM Components in Perl Part 2
How do I package my PERL code as a COM component?
Writing Short Info Reports
People want information, they want it quick, frequently in short form, and straight to the point. Its no wonder that they go straight for a computer connected to the internet to find anything from how to grow tomatoes to choosing a web host.