There are so many elements that play a very important part in every ad, sales letter, brochure or any piece of business communication that you write. And one of the most important elements is the headline.
Writing Web Copy That SELLS
Whoever said “long copy” doesn’t work on the web obviously doesn’t know how to sell online. In fact, online marketers are making an absolute fortune with web pages spanning 1200 or more words used to sell their software and manual products.
Ten Tips To Get Started Writing Your Book
You are far more likely to successfully write and publish your book if you follow these tips before you write a single chapter.
Get an Attitude About Your Writing
(This excerpt is taken from my new writing workshop Writing To Sell In the Internet Age.)
4 Steps to Writing a Powerful E-zine Article
We’ve all heard the buzz that getting e-zine articles published is a highly effective, low cost method of promoting your on-line venture. While it is true that useful, intelligent articles can position you as an expert on your chosen topic and promote your website, it is quickly becoming a crowded marketplace. Just as websites began popping up like weeds a few years ago, e-zine articles are now being produced by the hundreds on a daily basis. It is no longer enough to simply write an article and wait for a publisher to come along and publish it. You need to write articles that publishers will be interested in using. Here are some tips to help create the next great e-zine article:
FONTS FOR BUSINESS WRITING: CHOOSING BETWEEN THEM
Choosing a font is something that most of us give little thought to. After all, most fonts are more or less the same, right? Let’s face it, most writing is presented in a stock-standard font like Times New Roman or Arial.
Writing Business Letters That Get The Job Done
Despite the widespread use of e-mail in commerce today, traditional business letters are still the main way way that the majority of businesses officially communicate with their customers and other businesses.
10 Secrets For Writing Killer Complaint Letters
Complaint letters aren’t always fun, but sometimes they need to be written. In many cases, if people don’t complain, the problem agency at fault (i.e. company or government) won’t even know that the problem you and others may have experienced, even exists.
10 TIPS FOR BETTER WRITING
As a proofreader of business writing, I see many of the same errors made again and again. Errors in your writing (be they in advertising copy, correspondence, or a web site) are more serious, I believe, than most people realize.
How I Learned to Make my Writing Pay, and You Can Do it Too
Summary: Want to make great money from your writing skills? Become a copywriter (a writer for business).