The Rock and Ripple Effect:
Imagine you've just thrown a rock into a pond. SPLASH! Ripples begin extending around the point where the rock hit…
Part of the
network
network
Tag: word-of-mouth
Giveaways
I was recently interviewed for publication on the subject of giveaways... it was an interesting discussion so I thought I'd…
Relationship Marketing: Business Blogs Are The Key
Relationship marketing. You've often heard the term used, but were never really certain what it meant.
Word of Mouth Marketing Relies on Reputation Not Branding
Todd over at the A Penny For Blog, shares some great insights on word of mouth marketing (WOM). Check it…
12 Sure Ways to Get More Customers
Whenever you start a new business you ask yourself one of the most important questions.
The Top 10 Ways to Grow Your Business with Referrals
As the market continues to expand with more services and more products for your customers to choose from; a growing…
The Power of Buzz
How did Hotmail gain over 12 million subscribers in 18 months? How did the very low budget movie "The Blair…
Viral marketing revisited
If you have spent any time at all studying Internet marketing, then you are bound to have come across the…
ADTECH: Word Of Mouth Marketing: Tips From Procter And Gamble
What are you customers saying about you online? How does this affect your sales? "Measuring Word of Mouth (WOM) Effectiveness"…
ADTECH: Honda vs. Bad Blog Buzz: A Surprise Meeting
Peter Blackshaw, the moderator for the "Measuring Word of Mouth Effectiveness" session, opened with a story about his Honda.
