WebProWorld
There is an interesting thread going on at the WebmasterWorld forum looking at whether or not Google favors forums in search results. Matt Cutts tells me that he can neither confirm nor deny this. The thread is started by someone with the handle "bouncybunny," who posts:
Once it was directories, then blogs, now forums… maybe.
I have no empirical evidence for this, but it seems to me that Google is increasingly returning results from forum posts…
I’ve had some time to consider Google’s new universal search that they are implementing in their search results. What I see makes me think of this in terms of search goulash.
The “in” item for big four of the search industry (Google, Yahoo, MSN, and, Ask Jeeves) is Desktop Search utilities. By early next year, all the major search platforms will/should have a branded, functional Desktop Search (DTS) model for the masses to use.
For years, one of my favorite quotes has been “you can’t steal second base with one foot on first.” Too many direct marketing users don’t understand the risk involved in keeping their feet on first base; they see only the risk of stealing second. An even higher percentage of direct marketers don’t seem to understand the risk of not swinging for the home run occasionally. Let’s look at a few specific cases in which the risk vs. reward axes are warped.
If you sell more than a handful of products on your website, you’ll need to add what’s known as a shopping cart. This is a function that allows your customers to pick out the items they want and send them to a “cart,” which holds onto them until they’re ready to check out. The program then totals the order and adds any applicable taxes and shipping charges.
