Call me a cynic, but I’m astounded at the number of firm’s that after having invested a significant amount of time and money to develop a successful web site are then willing to forfeit the very element that brought them their success in the first place, if you had guessed I’m talking about their traffic – you’re right. With the explosive expansion of the web, and an ever growing proliferation of web sites, the ability of sites to a) Attract Visitors and b) Retain Visitors is of greater significance now than ever before. Web Traffic has become a commodity, bought, sold, traded and brokered for “pennies per click” by firms looking to promote their client’s goods, services or causes to the very same demographic profiles that make your web site successful in its own right.
5 Simple Tips to Boost Your Website Sales
It’s the holiday season and it looks like it will be another year of increasing purchases by online shoppers. How would you like to do a few simple things to your website that will boost your conversion of lookers into customers? And it will only take you a few minutes to put into action. Well read on…
In a recent survey by Ispo-Reid, online shoppers where asked what their top concerns were when purchasing online. The top five were as follows;
How to Create Your Website Marketing Plan
Creating a web site without developing a web site marketing plan is the same as planning for failure. A web site marketing plan is essential not only just to survive but to continue to thrive and expand your business. You should spend 80% of your time marketing your web site. It’s the life blood of your online business. When to create your web site marketing plan. Most of us probably create a web site first before we plan to market it. However just like a business plan, you should prepare your marketing strategy ahead of time.
Make Your Website Pull Orders Like Crazy!
Profits sagging? Finding that sales are harder and harder to come by? Maybe it’s time to take a hard look at how you’re marketing your products and design a complete system that helps you maximize your traffic.
Here are a few suggestions for increasing your conversion and creating a complete order-pumping website:
Why this is the perfect time to start charging for website subscriptions
If you’re a writer, researcher, subject matter expert, enthusiastic hobbyist, or an authority on almost any topic, there has never been a better time to start your own subscription website or online newsletter. And if you’re already publishing a hobby website, now is the ideal time to convert at least a portion of the content to fee-paid access.
What Your Website Statistics Can Tell You …
Do you always know what’s going on at your website ? How many unique visitors you had and which pages they looked at ? If not , you should consult your best friend, your best colleague and your relative for everything that is related to your online business : Your website statistics !
Why redo a website?
Here are some random thoughts – not to be read in top most items being top priority but as pointers to take in consideration before redoing a website.
:: A few definitions
5 Ways To Prepare Your Website For 2003
Most online businesses experience seasonal highs and lows. Retailers experience a boom during the holidays, and a big drop in late December. For the rest of us, holiday spending often leaves us “out in the cold” for a month or two.
We can’t control the coming and going of the seasons, but we can control how we react to seasonal lows. After 15 years in a very seasonal industry, I’ve learned that how we handle the holiday (or post-holiday) slowdown can determine the future of our business.
Spam-Proofing Your Website
Almost every website operator wants search engine spiders to visit. After all, search engines are the best source of free traffic on the web. In the event that you don’t want them to visit, they are easily kept at bay with a properly formatted “robots.txt” file.
10 Simple Ways To Promote Your Website
At times, website promotion can seem confusingly complicated. There seem to be so many, sure-fire new ways to get thousands of hits to your site. Whilst some of these methods work, most just waste your time.