As a busy search engine optimization consultant, I don’t have a lot of time to manage my website. But recently I learnt the hard way about the fickle nature of website visitors and the damage that having a user- unfriendly site can do to a business. Now I give my website usability much more priority than ever before.
The Secret of Managing A Successful Website
The Web is about self-service. To achieve success in self-service you need to really understand how your visitors think and behave. If they are to serve themselves they must feel comfortable and confident. That requires getting to know their needs in a comprehensive manner. It requires an ongoing conversation with them.
How Much is a Link Worth To Your Website?
Getting links for your site is hard work. You’ve got to have good content, you’ve got to research sites who’d be likely to link to you and you’ve got to approach them in such a way that your link request stands out from all the rest.
How to Copyright your Website and Ebooks
There is a lot of information theft on the Internet. Unscrupulous people think they have the right to copy your information and put it on their website or information product. To protect yourself against this theft you should copyright all your work.
How to Easily Create a Search-Engine Friendly Navigation Menu For Your Website
A navigation menu is an important element of a website. A good navigation menu helps your visitors navigate through your website efficiently – in as few mouse-clicks as possible.
Breathe New Life into Your Half-dead Website by Using Words That Sell
This article may come as a surprise to you. Especially since it is written by a web designer. Let me explain……
What Type of Website Design Fits Your Needs?
In the big, wide online world there are millions of websites and billions of webpages. In the increasing sprawl of this virtual jungle there must be an evolution. Some of these webpages must grow stronger and thrive whilst others will weaken and die.
SEO’s Relationship With Website Architecture
Search engine optimization for today’s search engine robots requires that sites be well-designed and easy-to-navigate. To a great degree, organic search engine optimization is simply an extension of best practices in web page design. SEO’s relationship with web design is a natural one. By making sites simple and easily accessible, you are providing the easiest path for the search engine robots to index your site, at the same time that you are creating the optimum experience for your human visitors.
Are You Publishing Too Much on Your Website?
Many websites are still publishing content that is not core to their business. The justification is that such content will indirectly deliver benefit. This is not a good idea. Focus on the content that is directly applicable to your organization’s objectives. Any other content confuses. It wastes time and money.
How to Turn Your Website Traffic into Profits
Many websites continue to have hard time to keep site visitors coming back and make sales. Turning site visitors into customers has become the biggest challenge for e-commerce websites that are run by small business owners. Several areas should be re-examined before implementing major promotions. It is crucial to understand following guidelines that work for most small business websites.