Tag: trailers

Indie Film Taps Web 2.0 For Trailers

Creative talent has never had a stage like the one Web 2.0 has given it, and marketers have never had a mine so deep to tap. The trick, as Warner Independent Pictures (WIP) knows, is producing solid and measurable strategy from the nebulous world of social media, software as a service, and viral marketing while utilizing the talent available and begging to be found.

Back To Top