Tag: traffic

Do You Really Need Traffic from Search?

Jennifer Laycock is starting an interesting experiment where she’s out to prove a business can survive without Google. Actually she’s out to prove that a business can survive without any search traffic at all. In time the search engines will be allowed back in, but the idea is to show that search traffic while useful is not necessary to build a business and drive both traffic and sales.

What Traffic Sources Should You Target?

Recently I’ve read about otherwise sane Internet Marketers (also called SEO’s) targeting Digg comments at an attempt to direct traffic to a particular website. The first thing that came to mind was that running a campaign specifically to garner traffic from the comments of a techie social media site is probably not going to have a great ROI. I may be wrong, depending on your target market, but nonetheless blog posts abound SEO’s spending lots of time on ineffective strategies abound.

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