Search engines, especially Google, say don’t do ’em. But some search marketers say paid links work. Are paid links subverting search quality? Or are they simply a fact of life, here to stay?
Moderator: Chris Boggs, Manager, Search Engine Optimization, eMergent Marketing/BRULANT, Inc.
Speakers: William Leake, Founder and CEO, Apogee Search, Eric Ward, CEO, EricWard.com, Brian Boland, Director-adCenter, Microsoft Corporation.
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Tag: subverting
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