I have long considered online forums to be an early form of what we now consider to be social networks. They’ve been around much longer than Facebook, Twitter and the rest, and have allowed users to create profiles and communicate with each other on the web.
WSJ Sets Guidelines For Employee Use Of Social Media
Twitter, Facebook Driving Social Networking Growth
April saw Americans flock online for the latest information related to the swine flu, causing traffic to surge at CDC.gov, according to new data from comScore.
The month also saw visits to social networking sites reach record numbers, driven by growth at Twitter and Facebook, as well as an increase in visits to real estate and home-related sites as the spring prompted many Americans to consider home improvements. The tax category also experienced strong growth due to the April 15 deadline.
Wall Street Journal Gives Employees Social Media Rules
We’ve seen newspaper publishers forbid employees from accessing social networks before. The Wall Street Journal is not restricting access, but they are restricting how social networks are used by their employees.
Retailers’ Use Of Social Networks Encouraged
Even when consumers aren’t showering them with cash, retailers need to stay in touch, according to a new report. And Rockbridge Associates and the University of Maryland’s Robert H. Smith School of Business recommend that they do so by maintaining presences on social networking sites.
Integrated Ads Through Social Media Apps
appssavvy is a direct sales team for the social media space, and is able to get a first-hand look at the world of marketing through social media apps, a trend that is growing by the day. In fact, the company recently entered exclusive partnerships with six big-name social app companies – LivingSocial (makers of the ever-popular "pick your five" app on Facebook), Circle of Moms, Zynga, Serious Business, Where I’ve Been, and Poolhouse.
Newspapers Not Effectively Using Social Media
Newspapers should be using social media more effectively to engage their readers and boost online revenue, according to a new survey by Gartner.
"In the wake of the economic challenges facing the U.S. newspaper industry, publishers are losing focus on the crucial imperative of how to capitalize on those consumers who remain loyal, engaged online and print readers," said Allen Weiner, research vice president at Gartner.
Majority Use Social Media Marketing, Still Have Questions
Author and Murdok Blog Partner Michael Stelzner, has put together an interesting report based on a survey of 900 marketers. The report looks at the state of social media marketing. Interesting stats from the report include:
Virtual Stalking Ruins The Fun Of Social Media
Social Media Marketing And The FTC