Tag: social

A Less Familiar Corner of Social Networking

We all know that social networking is where it’s at these days, but it’s not all about the ones everybody knows – the Facebooks, the MySpaces, the Twitters, etc. At the recent Social Media Club gathering in Louisville, Chris Brogan discussed what he calls "velvet rope" social networks. Have you ever participated in an exclusive social network? Discuss your experience.

Purchasing Decisions Not Made Through Social Networks

While the majority (83%) of Internet users are actively involved in social media, less than 5 percent use social sites for research about making purchases, according to a new report from Knowledge Networks.
Additionally, only 16 percent of social media users say they are more likely to buy from companies that advertise on social sites.

Social Media A Stumbling Block For IT Pros

A survey of 1,300 IT professionals worldwide conducted by Websense reveals a majority of IT managers are still unsure what constitutes Web 2.0, and are ill-equipped to combat security concerns associated with social media. 

About 95 percent of businesses allow access to social media in the workplace, and 86 percent of IT managers surveyed reported being pressured to expand social media accessibility—most often from marketing, sales, and C-level executives—despite security concerns.

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