Muhammad Saleem, a very perceptive blogger who is also a top submitter at Digg and Netscape, has written a post that looks at the problems with “socially-driven” news sites, using as an example a fake news story that someone submitted to Digg about Sony recalling 650,000 PlayStations. The story made it to the front page of the site in only a couple of hours, and stayed there until it was apparently removed. Muhammad sees this as another example of how many people don’t read stories.
Yahoo’s Social Networking Empire
GigaOM — Yahoo goes on a startup shopping binge GigaOm (along with quite a few other people) has a post out today about the three acquisitions announced by Yahoo! today. First thing this morning Yahoo! said they were acquiring Bix, then MyBlogLog and then Kenet Works. Whew! What a day.
Social Media Training
A beautiful day in the desert
Aggreg8: A Social Networking Site For IT Pros
Microsoft has launched a new social networking site for IT professionals called Aggreg8.
Think of MySpace but only focusing on all things IT related. On their homepage is the mission statement.
Your Organization’s Social Media Score
John Bell, founder of our 360 Digital Influence group here at Ogilvy has a great post on his blog about helping organizations understand how to approach social media as part of their overall marketing communications efforts.
Social Media and PR 911
It’s not social media if the rest of the PR industry isn’t socializing…
Online Social-Networking Multiplies
Following six and seven figure monetization deals for MySpace, YouTube, and Facebook, everyone seems to want to capitalize on the online social-networking industry. Multiply.com is no exception; they want their piece of the monetary pie.
News Search vs Social News
Danny Sullivan has posted a very interesting and THOROUGH description of how the Search Engine Watch Blog had two different stories get major play on Digg and Google News at the same time. This provided an opportunity for a comparison and it was interesting to read that Google News sent significantly more traffic than being on the home page of Digg.
Lycos Launches Social Networking for Cinema
In an effort to reinvent itself as an online entertainment portal, Lycos has launched a new service that combines streaming video and real-time chat. Lycos Cinema will allow users to simultaneously watch and comment on films in the confines of a virtual screening room.
Write a Social Media Press Release
As a function of the Social Media Club, Chris Heuer and I were recently discussing Social Media Press Releases with a reporter at a PR trade magazine when we realized just how many people have yet to even learn about the fundamentals of social media.