Yahoo has some suggestions for using social media to market one’s website. With a little planning, the Diggs and Flickrs of the world can provide a boost.
Spotting Trends with Social Media
One of the often overlooked aspects of social media is that it can often be seen a pointer for developing and emerging trends.
Google – The Web’s Largest Social Network
Blogging, email, IM, and telephone make it easy to keep in touch with your real friends. Social networks are hyped, but tend to have low value traffic because they don’t effectively separate signal from noise. The only people who have time for them are people hawking crap, people looking to waste time, and spam bots.
Sure Google owns Orkut, but they don’t need it. Google already is a social network, and became one by targeting and partnering with the power users and influencers, but few people think of them as a social network.
BBC Reporter Supports Social Media
Some people see a distinct gap between bloggers and “real” journalists, but Ben Hammersley, who works for the BBC, may change their minds over the next two weeks; Hammersley intends to do his job using social media tools and sites.
Resist the Dark Side of Social Media
Thanks to Chinwag and everyone who showed up at their event – The Dark Side of Social Media – last night where I was on an excellently diverse panel discussing the issues that arise as people splurge their life stories onto a web which never forgets.
DM Days Social Media Keynote
The DM Days 2007 conference kicked off with a keynote presentation starting with DMA President and CEO, John Greco.
Social Media & B2B
One of the people I met a SMX was Lisa Ditlefsen of SEO Chicks (did I mention I totally need an SEO Chicks shirt for when I start video blogging again). During the SMO session she asked a question about how to use social media for B2B clients.
Social Burnout: MySpace & Facebook
One question online community operators wrestle with is how many communities (social networks, blogs, forums, wikis, etc.) one individual can participate in.
Leveraging Social Media & SEO for PR
Coming up very quickly next week is the Media Relations Summit in Washington D.C. and I’ll be bringing one of our account managers, Mike Yanke, who works with many of our public relations clients to learn from some of the best and brightest in the PR and media relations industry.
B2B Social Media Marketing
We know that word of mouth is the best and most trusted form of marketing. Consumers love to hear from ‘someone just like me.’