MySpace commissioned a study of MySpace and Facebook users and researchers identified six types. They also invented a word or two along the way.
Mahalo Making Social Improvements
Mahalo, everyone’s favorite human-powered search engine and Jason Calacanis venture, has announced a few more “socially” improvements to its site. One of the major updates leverages other social media sites; the other is frankly patterned after another.
What is Social Media Traffic Worth?
Fake Businesses Today I came across an AdWords ad for an automated ebook business model website. Their screenshot highlighting their Paypal account was: hosted on another site named powersell_paypal2.jpg did not show payments but showed withdrawals Fake Business Statistics A lot of (mis)marketing techniques are more covert though, through the use of
How Much of a Distraction is Social Media?
In Friday’s post, I admitted the social media can be a waste of time. I talked about doing some unproductive things online and how, despite that (or even because of that), marketers should be paying a LOT of attention to social media marketing. But as many of you have commented in the first post, social media is really not a waste o
What Social Bookmarking Tools Do You Use?
TopRank started using social bookmarking as an active/passive content promotion method several years ago.
Custodial Maintenance of the Social Web
So despite all the hype I and others wrap around social media programs, there remains a very raw, very real and very unsexy part of this line of work that seldomly gets discussed — and that’s the ugly, but critical custodial maintenance of the social web. This is what I jokingly, err, awkwardly refer to as "Janitor 2.0"
Blogger Social 2008: Sometimes Great Content is Not Enough
The first thing I should say is that I was planning to write about Blogger Social 2008 anyway. You’ll see why I started with that disclaimer in a moment …
Email Versus Social Networks
There has been a lot of discussion about email becoming an obsolete application and that social networking will eventually take its place.
Utilizing Social Networks to Make Your Posts Viral
This article talks about how social networks can make a post go viral – or spread like crazy. It focuses specifically on the biggest social networks – MySpace and Facebook. Facebook tends to be a bit more technical – allowing you to utilize apps to spread the word. They also attract different types of people.
Social Media as a Distraction
Social media is a waste of time. There, I said it. Yesterday, I read a long blog post by a guy I’ve never actually met. Then I read all the comments. Then I left a comment, offering advice he asked for. It made me no money. It gave me no leads. It helped me cross nothing off my to do list. I fell a few minutes “further behind.”