This is the time of year that most people will receive countless catalogs in their mailboxes. With online shopping continuing to increase why are so many retailers mailing catalogs? The strategy is fairly simple; retailers are hoping that their catalog will direct consumers to their online sites.
Can Shopping Be Combines With Social Networks?
Looks like the American Marketing Association has its eye on social networks like MySpace as the shopping malls of the Web era.
Seven Steps Save Site Shopping Seasons
The rapidly approaching Thanksgiving holiday in the United States will be swiftly followed by “Black Friday,” with shoppers heading out to begin dispersing parts of their credit card limits to retailers.
Online Shopping Is A Four-Second Rodeo
Online retailers, you have four seconds to get your site loaded before a would-be customer scoots off to a competitor. Add that to what we already know about the time it takes to make a judgment once a page is loaded, and the window of opportunity becomes narrower.
‘Tis The Season For A Yahoo Shopping Upgrade
Yahoo Shopping has a new look, and as the company admits, it’s “just in time for the holidays.” The redesign’s timeliness doesn’t necessarily mean it’s exploitative, though, and Yahoo boasts that the site offers “a delightful and convenient shopping experience.”
New Online Shopping Trends
In this article, I am going to be talking about some new studies and reports that have been made available. I do not want to bore you with a bunch of numbers and statistics, but sometimes by looking at the numbers, we can realize certain areas that we can improve on for online businesses and realize areas that we do well in. We can give ourselves a big pat on the back and feel good about ourselves.
Notes on Social Shopping
I just finished a brief interview about e-commerce, Web 2.0, and social shopping. It’s for a private trends report, so you likely won’t see it on the street.
Your Shopping Cart Scripts
When a beginning business entrepreneur first hears the term quality shopping cart scripts he or she might think this means the words that are put on the Web page, the script, that will urge the consumer to respond using tact, salesmanship and testimonials.
Shopping With Jellyfish
How’s this for a place to shop – a site “where stores compete to lower your price.” That’s the concept behind Jellyfish, a “new kind of search engine” that shares ad revenue with buyers. Right now, it’s only in beta form, but the site already offers “1000’s of stores.”
SEO Benefits for Online Shopping Sites
Having worked at a J.Crew store awhile back and now working as a project manager at a reputable SEO firm, I want to shine some light on how heavily branded and well-recognized retail shopping sites can benefit from SEO.