As some of you know, I spent many years buying and selling both on and offline and several of my products are based upon my own experience in this area.
The Golden Week of Selling
Have you ever heard of the Golden Hour? I live with a paramedic – so I am always learning about medical terminology (whether I like it or not!) The one that caught my attention was Rob’s reference to “The Golden Hour.”
Shell and Bechtel Selling InterGen
The Ontario Teachers’ Pension Plan has formed a joint venture with AIG Highstar Capital II, L.P. to purchase InterGen N.V. and 10 of its power plants from Shell Generating (Holding) B.V. and Bechtel Enterprises Energy B.V.
Think Twice Before Selling ROI
When we’re selling to business people, our value proposition has to show a good return. Solid, credible Return On Investment (ROI) calculations are supposed to prove this for us. But if we don’t think twice, calculating ROI can sabotage our sale.
MetLife Selling 200 Park Avenue
MetLife announced that a contract has been executed to sell its 200 Park Avenue property above Grand Central Station in Manhattan to Tishman Speyer for $1.72 billion.
The Science and Art of Go For The No Selling
Trying to make a complex sale? You must help a customer calculate the cost of his problem . . . and always be willing to walk away.
Unique Selling Proposition – Your Competitive Advantage!
To capture a larger market share and be viable, sustainable and profitable, you absolutely need to differentiate or distinguish your business, products and/or services from your competitors. In other words, you need to make your business special in the eyes of your customers and/or prospects.
Are You `Solving’ or just `Selling’?
Here’s a brief survey. How many of you sell something online? It could be a product or a service. Second question: If you sell anything online, do you write any material used to promote that product or service?
Creating Your 24/7 Online Selling System
Becoming successful in the online world is no different than becoming successful offline. It requires vision, determination, and hard work.
Marketing or Selling — Which is more important?
A question I often get from clients and students goes something like this: “I’ve been collecting marketing ideas… and I have a drawer full! I also have a stack of promising leads I’ve accumulated. And I know it’s important to stay visible, so I do a lot of networking, but then I just end up with more names in the stack. How do I prioritize all this?”