On its way up, Google rarely talked about anything—especially its algorithm. The more the company let fans into its world (that is, once the company learned of the power of branding), the more carefully the Googtopia narrative was built, a narrative with a kind of Justice League ring to it—Don’t be evil, be good, be transparent, be groovy, man. With recent maneuvers one wonders if those days are over.
Ooga Labs Cooking In Creative Secrecy
Google’s known as the company with a “different” kind of corporate culture. Call Ooga Labs “really different,” then – these guys play Calvinball, a game in which “the only permanent rule . . . is that you can’t play it the same way twice.” Between matches, Ooga’s employees apparently work on stuff like search engines and social networks.
Google Secrecy A Blessing And Curse
Other than the legally mandated SEC filings, only the very top of the Google leadership knows just how the company operates. The LA Times delivered the most apt commentary on Google…
Openness, Not Secrecy, is the New Face of PR
Today’s quote of the day from Chris Shipley’s essay on how openness, not secrecy, is the new face of public relations…