Tag: search

Canadians Pleased With Major Search Engines

The majority of Canadians who go online are satisfied with their search results from search engines such as Google, Yahoo and Microsoft’s Live Search, according to a new study by Ipsos Reid.Eight in ten (80%) online Canadians said they are receiving the best results from their primary search engines. Sixty-six percent said their search results are objective and three-quarters said they could usually find what they are looking for on the first page of results.When it comes to paid advertising within search results 62 percent of Canadians say they are skeptical of paid ads.

Microsoft Says Ciao to Online Shopping Search

Microsoft is looking to boost its online shopping search market share. The company has announced an acquisition of Greenfield Online, owners of popular shopping search site Ciao.com. This is the largest purchase Microsoft has made in a while. The company appears to be playing around with the money it had left from the Yahoo deal falling through. They dropped 486 million big ones on this one.

Search Marketing: Transform your Channel Strategy

As technology advances and the demands of customers fragment, the task of empowering resellers and distributors with effective and relevant marketing tools becomes more daunting than ever before. To solve these challenges, a handful of forward-looking companies are experimenting with emerging technologies and particularly Search‹to empower their channel partners in an attempt to make them more flexible and responsive to the changing market. The Channel Challenge

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