Google, Yahoo, Microsoft, and AOL are all at very different stages of corporate life, and often don’t focus on the same things. All of the companies have expressed an interest in the mobile market, however, and so as marketers consider matching this, a session at SMX East was called "Search and the iPhone."
Google Blog Search Gains Focus On Browsing
The name of Google Blog Search has always been both self-explanatory and complete; the product, which was made by Google, helped users search the blogosphere. But now Google Blog Search has a new homepage that encourages casual browsing, as well.
A Closer Look at Search on the Google Phone
Google is giving those interested in the new Google Phone (the G1 from T-Mobile) a closer look at the different aspects of it on the Google Mobile Blog. Today Android Software Engineer Andy Stadler talks about the search capabilities on the device:
Ballmer Calls Search A Five-Year Task
The latest Microsoft-related news has been more about Seinfeld, Vista, and Windows 7 than anything else. Steve Ballmer recently made some public comments on another subject, though, and it turns out that the CEO remains as committed as ever to competing with Google in search.
Microsoft Adds Features to Live Search Maps
We often get so caught up in what Google is doing with Google Maps that we sometimes forget there are other map services out there like Microsoft’s Live Search Maps. Well, they have reminded us today with the release of a bunch of new features.
Yahoo Launches Music Feature In Search Results
Yahoo has introduced a new music feature that allows users to play songs from artists by clicking on a play button at the top of the search results.
Powerset Finds Its Way Into Live Search
Powerset, a search engine, which was once touted as a "Google Killer", and was sold to Microsoft for $100 million a couple months ago, is now being integrated into Microsoft’s Live Search results (at least to a limited extent).
eBay Leading Paid Search Term
The leading U.S. paid search term in August 2008 was "ebay", receiving .12 percent of paid clicks among all Web sites according to Hitwise.The top organic search term was "myspace" which received 3.10 percent of organic clicks in August.
Top Search Engine Marketing Tools
The number of internet marketing tools launched over the past couple years has been staggering. Many of them are both free and highly valuable. SEO, which was once considered a bit of a seedy niche, has grown with search to become a mainstream marketing practice, with…
Mobile Search Growth Up 68 Percent
Mobile search is increasing in both popularity and frequency in the U.S. and Western Europe.In June 2008, 20.8 million U.S. mobile subscribers and 4.5 million European mobile subscribers used mobile search during the month, an increase of 68 and 38 percent from June 2007, respectively, according to comScore M: Metrics.The U.K. had the highest penetration of mobile subscribers using search at 9.5 percent, trailed closely by the U.S. at 9.2 percent.