How Search Engines Manage Click Fraud
In the session "Search Engines on Auditing" the speakers discussed how search engines handle auditing concerns.Richard Zwicky, Founder & CEO,…
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Tag: search
Search Advertising For Beginners
In the session "Search Advertising 101" the speakers offered advice to those who are new to the search advertising industry.(Coverage…
Yahoo Investor Wants Search Business Sold To Microsoft
Ivory Investment Management can't order anyone to do anything. Since it's only in control of 1.5 percent of Yahoo's stock,…
Google Adds Magazines to Book Search
Google's quest to organize all the world's information has taken another step forward today with the announcement that magazines are…
Integrating Search into the Offline World
The State of Integration session at Search Engine Strategies Chicago promised to be an interesting one. Speakers included executives from…
Experts Discuss The Future Of Semantic Search
It's not the key to flying cars, and perhaps we also can't count on it to provide clean energy or…
Test Your Search Knowledge In New Contest
Do you think you are a Search Engine Marketing expert? If so, you will now have a chance to prove…
Yahoo Real Estate Unveils New Search Experience
Pity the poor person who's trying to sell a house in this market; with prices diving and places available on…
How Much Demand Is There for Open Search?
Yahoo's Build your Own Search Service, otherwise known as "BOSS," is described by Yahoo as "a truly open API with…
YouTube Enhances Embedded Search and Audio Library
YouTube has a couple of new things going on worth noting. First off, if you nave not noticed by now,…
