If you advertise in paid search listings you want to rank well, but how do you go about achieving a quality ad campaign? In the session "Ads in a Quality Score World" the panel looked at quality factors and gave tips about increasing the relevancy of your campaigns.
Test Indicates Domain Front Running a Non-Issue
Domain front running is when "insider information" is gathered by a party from monitoring attempts by an Internet user to check the availability of a domain name, and then that info is used to by that party to register that domain name.
Apple Tells Microsoft To Stop Running Laptop Hunter Ads
Recently during his Worldwide Partner Conference keynote Kevin Turner, Microsoft’s COO, informed partners of an interesting development. Apparently Apple has taken notice of Microsoft’s Laptop Hunter ads… and really don’t like them.
Apple doesn’t like them to the tune of having their lawyers contact Microsoft, telling them stop running the ads.
Racy Facebook Pics Force Candidate Out Of Running
You could call it a learning experience, a far cheaper lesson for the rest of the world than for Ray Lam, a Vancouver political candidate who withdrew his nomination after racy pictures of him surfaced on Facebook.
Meter’s Running In Time Warner Test
Beaumont, TX, earned the distinction of being the testing ground for metered Internet service for the heaviest users of network capacity.
Yahoo Running Radio Ads
When was the last time you listened to a radio ad? Thanks to satellite radio, they simply don’t exist for some people. Others make a reflexive lunge for the remote or head unit every time the music stops. Yahoo’s trying its luck, however, with new promotional spots.
Network Solutions to Change Front-Running Practice
As we reported yesterday, Network Solutions has been in a lot of deep-water after many people discovered the company was guilty of "front-running"–the practice of registering a domain name after someone has checked on its availability.
Network Solutions, Critics Spar Over Domain Front Running
The Network Solutions practice of registering domains being searched by visitors to the registrar has domainers demanding action by ICANN.
Running Up to Web 2.0 Expo with Coghead
Had a great conversation on Friday with CEO Paul McNamara and Sarah Franklin from Coghead as a run-up to Web 2.0 Expo this week. (Disclosure: Coghead is a customer.) Some key bits they shared:
Pre-roll Ads Could Send YouTubers Running
YouTube is Google’s new big stick, but the used-to-be-a-search company better learn to walk softly or lose the droves of devoted viewers. A new poll from Harris Interactive shows that while nearly a third of YouTube users are sacrificing TV time for online video, almost three-quarters of them won’t take kindly to pre-roll advertisements.