How important is networking in your job search? Take a look at the astonishing numbers surrounding how job hunters ultimately become gainfully employed.
Replacing the Rolodex
If your first reaction to that title is: “What’s a Rolodex?” Then you might not need to read this article. (Although I would, of course, have to recommend staying anyway, you might still find the information helpful.)
To Maximize Your PR, Get in the Reporters Rolodex
If you had to choose just one tactic above all others for gaining consistent and positive attention from the news media, here is the one you should choose: Get your name in the Rolodexes of the reporters who can do you the most good.