There are those among America’s managerial cadre who will write off public relations because they’ve been getting little more for their PR dollar than brochures, special events, reporter chatter and press releases.
Managers: You Know YOUR Job, but What About Public Relations?
Sure, you’re a business, non-profit, association or government agency manager specializing in activities like sales, human resources, distribution, finance, program management or any of many other operating functions.
Doesn’t PR Include Public?
A nice A-list circular post about how Audible has missed the target on it’s Podcast announcement, and what the PR should be.
NY Public Library Hosting Google, Scanning Foes
An event to be held in New York will have Google in attendance, along with representatives from the Authors Guild and the American Association of Publishers.
Google Print Goes Public
After resuming their controversial book scanning of five major libraries on Tuesday, Google has announced that a number of public domain books (books out of copyright) are now available for browsing online.
Managers: Yes, You DO Need Public Relations
Why? Because sooner or later, virtually all business, non-profit and association managers must alter individual perception leading to changed behaviors among their most important outside audiences.
Key Benefits of a Single Intranet or Public Website
A single website is more connected and credible. It is more consistent and cost effective. It is easier to manage and measure.
What Does the Public Relations Client REALLY Want, and Why?
It’s not unusual for clients of service providers to insist that their budget dollars be quickly applied to a variety of flashy tactics. Yet, when pressed, many acknowledge that what they REALLY want for their money is visible, end-game change.
Google Some Public Embarrassment
There’s a story in yesterday’s New York Times where the writer discusses her nanny’s blog, and the tawdry sexual exploits contained within.
Website To Make Congressional Reports Public
Ever wonder what information Congress knows but doesn’t voluntary share with the public? A new website is aiming to mine the depths of Congressional reports to open the door to unclassified but difficult to find information.