Why Good PR Warrants Your Attention
Because good public relations can alter individual perception and lead to changed behaviors among key outside audiences.
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Tag: public relations
Wiki repository of PR and related knowledge
I had the great pleasure of meeting Constantin Basturea at the New Communications Forum 2005 conference in California last month.…
Micro Persuasion Blog Name Becomes PR Brand
I am very pleased to announce that today I became an "intrapraneur." CooperKatz & Company, my employer, is launching a…
PR Blogger Steve Rubel Podcast Interview
My buddies down under at the G'Day World podcast recently had the kindness to interview me about blogging, PR, CooperKatz…
The Hobson and Holtz Report – Podcast #6
Welcome to our weekly podcast, a 46:41-minute conversation recorded live via Skype from Concord, California, USA, and Amsterdam, The Netherlands.
Upholding PR Standards Starts With the Small Things
Will you join with me and other PR bloggers in a grassroots blogging campaign to help raise the perception of…
Openness, Not Secrecy, is the New Face of PR
Today's quote of the day from Chris Shipley's essay on how openness, not secrecy, is the new face of public…
The Numbers Game In Marketing Is Middle Management Work
Every PR practitioner struggles with questions about ROI. When we're talking about blogging that same question is present - and…
Official’s Comments Hint the Gov’t Can Pay Bloggers
The fallout over Ketchumgate continues. The New York Times reports that the Department of Health and Human Services said it…
Opportunity Knocks for Corporate Communicators
A few immediate reflections on The New Communications Forum 2005 which took place in Napa, California over the past two…
