Blogs in the Communications Mix
Recently, I wrote that it was all about content, and that no matter how great the content is, unless it…
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Recently, I wrote that it was all about content, and that no matter how great the content is, unless it…
One thing I've frequently commented about in this blog is ethics in the communication profession. Or, rather, about the lack…
Blogs come into play more than once in the story of General Motors' decision to yank advertising from the Los…
PR Face2Face is a special series of interviews with the top public relations and publicity professionals in the country, as…
PR Face2Face is a special series of interviews with the top public relations and publicity professionals in the country, as…
Part of any good PR person's job is to stay up on current events. Some may assume this job is…
Press releases and how they can help your business are the topic of the next Duct Tape Marketing teleseminar on…
Global PR Blog Week 2.0 is an online conference on how new media technologies are changing the practice of public…
Things are pleasant for many business, non-profit or association managers when their public relations people deliver newspaper and talk show…
Steve is Vice President Client Solutions at CooperKatz, a New York PR firm, and author of the Micro Persuasion blog.…