In an impressive move, PRWeek EIC, Julia Hood, responded to the blogstorm of negative coverage about the magazine’s edict that PR was entering the 3.0 era.
PRWeek: Industry Enters Age of PR 3.0
Almost within 24 hours of going on record stating that we will (should) not see anyone referring to PR 3.0 anytime soon, PRWeek runs an article about how the industry is entering a new age: PR 3.0. Hat tip to Constantin Basturea.
PRWeek Reborn, Facelift Coming
It’s no secret that PRWeek is undergoing a redesign, an annoying little countdown teaser has been flashing on the home page for a while now, but from an outsider’s perspective, it seems that bigger changes are already a foot; changes in how the publication approaches its content.