Today Google announced a new online course that will help interested parties prepare to get a Google Analytics certification. It costs $50 to take the test to get certified, but to me the more interesting part is the course itself.
Microsoft Live Search Cashback Program Stumbles
Microsoft’s Live Search cashback program is brilliant insofar as it recognizes that compensation makes the world go ’round; a little money helps people do things they don’t like or change old habits. Only it appears that not everyone who’s participating the cashback program is receiving the key ingredient.
Starting An In-House SEO Program
How do you do in-house SEO if you have never done it before? In the session "In House: I’m responsible for SEO now what?" the panel offers advice on how to create a successful in-house SEO program.
(Coverage of SMX West continues at Murdok Videos. Keep an eye on Murdok for more notes and videos from the event this week.)
Google Introduces Imagery Partner Program
Google has introduced an imagery partner program where people can submit imagery for Google Earth if they feel they have a better version of a shot that Google currently has.
Yahoo Halts Ads In RSS Program
Here’s hoping that members of the Yahoo Publisher Network didn’t have any important plans hinging on the combination of advertising and RSS feeds. It appears Yahoo’s decided the two things don’t work well together and has discontinued its efforts in this area as a result.
Google Offers Employee Option Exchange Program
As you’re probably aware by now, Google released its financial results for the fourth quarter yesterday, and although they managed to beat the analysts’ expectations, they also had a drop in profit.
Google Starts Apps Reseller Program
Google has started a program in which resellers can begin selling Google Apps to businesses. Naturally, you would sell the apps to customers, and then kick up money to Google.
EU Lawmakers Approve Online Child Safety Program
The vote’s been tallied, and the European Union’s new Safer Internet program turned out to be roughly as controversial as claiming that water’s wet. While almost three percent of members abstained, a full 96 percent of the European Parliament agreed to spend 55 million to protect children online.
MySpace, ‘My Ads’ Program Is Launched
Microsoft Launches SearchPerks Program
At any search engine conference, Google’s setup tends to draw the biggest crowds. Next come the companies that happen to have booth babes. But swag is also popular, and since Microsoft can’t easily change its name or distribute women, a new SearchPerks program aims to capitalize on this last idea.