Google has launched a feature in Google Product Search for users to find merchants who have store locations. This means that people searching with Google Product Search will be able to get more information about the nearest store locations for a particular merchant.
Add Video Reviews to Google Product Pages
Google has announced that they are now including relevant and "high quality" YouTube video reviews on product pages in Google Product Search.
"Video product reviews are getting a lot of buzz right now, as shoppers increasingly turn to the web to help them figure out what to buy," says Google Product Search Business Product Manager Paul Lee.
Google Introduces Multi-Client Accounts for Product Search
Google has introduced some new policies for marketplaces and aggregators on Google Product Search. They have also introduced multi-client accounts to help aggregators and marketplaces manage feeds for multiple sellers under a single account.
Google Product Search For Mobile Goes To More Devices
People who like to shop from the comfort (or at least convenience) of their cell phones are in luck; Google Product Search for mobile now supports all devices with mobile connections in four different countries. Plus, people with more advanced phones are getting access to Google Suggest.
Google Makes Language-Based Product Announcements
Today Google made a couple of announcements involving the expansion of offerings into more languages. They’ve announced that the new optimized SERP pages for iPhones, Android devices, and feature phones are now available in over 60 countries and 38 languages. In addition, the company has announced an advanced translation feature in the newest release of Google Toolbar for Internet Explorer.
The Mobile SERPs
Google Product Search Gains Barcode Scanning Ability
Star Trek fans and recession-conscious shoppers take heed: Google Product Search for mobile is going all next-generation. Barcode scanning has been integrated into the product search homepage such that users of Android devices can easily find more info on many UPC-bearing items.
Google Product Management Director Talks Display Ad Builder
Last October Google launched its Display Ad Builder. Murdok has covered various features of this product since its launch.
"In short, DAB brings some key attributes of search — simplicity and cost-efficiency — to display, a form of advertising that many agencies find to be more resource intensive and complex," a spokesperson for Google tells Murdok. "Since the fall, it’s become much more relevant to the industry as the economy has made executing campaigns efficiently more crucial."
MySpace Gets a New Chief Product Officer
Last week, it was announced that MySpace CEO Chris DeWolfe was leaving the company, and that former Facebook Chief Operating Officer and Chief Revenue Officer Owen Van Natta would be taking his place. Then his second in command was confirmed to be former AOL executive Michael Jones, who will be taking on the role of Chief Operating Officer at MySpace.
Google Announces Mobile Product Search Results
Today Google announced Google Product Search for Mobile. Android and iPhone users will now be able to type a product query into Google.com and get Google Product Search Results formatted for their phones.
Five Ways To Boost Google Product Search Sales
Google has been pretty good about providing holidays tips lately. They’ve discussed ways of getting found in Google Product Search easier, and they have continued with this theme in a new blog post on the Official Google Base Blog.