Oneupweb, a Search Engine Optimization and marketing firm today expanded its Agency Partner Program.
Being a Proactive SEO
Search Engine Optimization, or replace last word with Marketing, Ranking, Positioning, or Promotion. Also known as (in varying degrees) as Web Marketing, Online Marketing, Internet Marketing, and/or eMarketing is a process by which the end goal is to generate “more exposure” so that as one example: the website owner can develop more sales.
Your Board: Proactive Partnering or Reactive Interference?
In the first article in this series, Your Board: Dynamic, Difficult or Detrimental, boards are described from the CEO perspective as either adding value, preventing the organization from optimizing opportunities or in some cases, just tiresome in their dealings. One way boards develop the difficult or detrimental characterization is created by how the board views and fulfills its role. By role we mean the big picture contribution or “fit” with the organization as a whole. In using the term role, we do not mean responsibilities, such as ensuring a succession process. The board’s responsibilities (what boards do) will be the topic of the next article.