More Cheap Tricks for Promoting Your Business
In a recent article, I shared five of my top 10 favorite tricks for promoting your business without spending much…
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In a recent article, I shared five of my top 10 favorite tricks for promoting your business without spending much…
Thousands of new books, products and services flood the market each year.
One of the greatest ways to promote your product or service is with publicity. Many people have little, if any,…
The first step to getting loads of free publicity for your business is to ask yourself - what's newsworthy?
Everyone keeps their radio tuned to station WIIFM - What's In It For Me. This fact and its implications hold…
Summer is finally here and school is out, but learning for the rest of us continues. Whether you're a seasoned…
Advertising is expensive. PR is often low cost or free. Try these ten tips for attracting free PR to your…
There is a major difference between making news and "making the news." It is the difference between a shotgun and…
If your product or service can be given as a gift, a publicity windfall awaits at the end of the…
I've been involved in marketing and direct marketing since…my God! Am I that old already? Anyhow, over the years I've…