Tag: potter

Harry Potter the BC Leak

Neither the teen wizard nor the massive effort to keep J.K. Rowling’s latest masterwork out of hand until the weekend proved successful. Apparently, a single bookseller in British Columbia let a dozen or so copies be sold and that put Raincoast Books Ltd, the Canadian publisher of the phenomenal children’s series, under the sorting hat.

Mega Potter Means Mega Marketing Or is that: Mega Marketing Means Mega Potter

Every now and then something “Mega.” comes along. Maybe it’s that latest blockbuster movie, maybe it’s the latest toy at holiday time or maybe it’s something scandalous. When it happens though, it seems like we are all engulfed in it whether we choose to be or not. One “mega” event that just happened that was totally engulfing was the release of the 5th J.K. Rowling’s book in the Harry Potter series.

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