Google’s keenly anticipated Ad Planner should be delivering an accurate look at traffic going to websites, but as John Battelle learned, Google is a bit on the low side.
Google Launches New Ad Planner
I wonder how many people in the interactive advertising industry are feeling suckered by Google this morning. For the past few years, Google has continually downplayed its threat to ad agencies and marketing technology companies. “We’re not a threat, we just want to help,” tends to be the main theme.
Yahoo Trip Planner Shows Up In The UK
For over a year, Yahoo’s Trip Planner has been available in the US; now this tool has finally found its way into Ireland and the UK. This didn’t exactly occur on schedule, but as a “Ghostbusters” character said when the Titanic pulled into dock, “better late than never.”
Yahoo Adds Trip Planner To Travel Search
With the leaves changing color, many feel the need to get out of the office and get on the road; Yahoo’s newest product lets users get their trips planned using its services.