The consumption of content today regularly happens beyond the website publishing such content in the first place.
Pheedo Takes RSS Feeds to Ads
Pheedo’s new FeedPowered advertising platform offers to take any RSS feed and turn it into a dynamically updated ad unit (see their site for live examples). Where can you run the ads?
You can run your FeedPowered ad on targeted sites across Pheedo’s network of publishers. Alternatively, you can distribute FeedPowered advertising into just about any ad network or via your preferred ad server.
Pheedo Gets VC Funding
For those too busy to read the entire post on Become below or who read it too fast to realize all the implications, I’ll make one of them simple for you by breaking it out. Pheedo has received a round of VC funding from the well known TransCosmos group. Not only did they receive funding but they’re also expanding into Japan with the assistance of TransCosmos.