Number 1 Challenge to Going Solo with a Business
For many mid-career professionals, a Second (or third or fourth) Career turns out to be a business. If your industry…
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Tag: personal branding
Mission statements and why do you blog
Mission statements. They are usually the feel good creations of endless committees and countless meetings. The wording is discussed and…
Blogging Styles
A client of ours was joking around with me last week and said I was the "West coast version of…
Blogging: The Labour of Love and Tough Choices
Reading Robert Scoble's post this morning that he's giving up doing his link blog brings home in a very direct…
You Always Represent Your Company When In Public
Lots of people disagreed with me when I said that if you are always representing your company when in public.
Blogging Requires Finding Your Voice
Many successful blog writers believe it's necessary to maintain a true voice, where the real person behind the posting, shines…
Differentiation — Smart Marketing Strategies for the Solo Entrepreneur
Are you ever frustrated or hesitant when you talk to prospective customers because you can't readily explain why they should…
Blog Overkill – And More
I'm buried in work at the moment, and can't find time to blog about all the things I want to.…
Blogging Jump-Starts Your Relationships
I had the great pleasure of meeting Christopher on Friday in Burlingame, California. This was the first time we'd ever…
Writing Articles to Gain Link Popularity and Increase Trust and Credibility
As I look through my various forum links and review some of my company email, I keep coming across questions…
