Truthfulness Over Perfection Valued In Marketing
Alan Scott, Dow Jones & Co. SVP and chief marketing officer, said it's a cool time to be a marketing…
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Tag: perfection
Marketing: Perfection is Dead
I've spoken ad nauseum about how we have to stop obsessing about carefully, slowly, deciding the exact right way to…
SEO and the Perfection Fallacy
In conversations, forums and conferences, I continually hear search engine optimization professionals and business executives talking about the so-called "perfect…
