Tag: partner

In Bed With the Enemy: How to Successfully Partner With Your Competition

Strategic alliances are today commonplace among large corporations. The advantages allow these companies to successfully compete in the global marketplace. Powerful synergies are the outcropping of these alliances. Smaller companies can derive the same advantages through alliance relationships. In this article, I will focus on what I call Synergistic Partnering Alliances where competitors can realize great value by building relationships of integrity with one another.

Hosting the Silent Partner for Your EBusiness

We have all been hearing the hype about online business–proponents declare that it’s the way of the future; detractors claim that it will never replace brick-and-mortar business…which is reality? The truth falls somewhere in the middle: Online business will never replace brick-and-mortar, but an online presence will be integral to the business model of any successful business. Already, e-commerce revenues are in the billions, and experiencing exponential growth. Any business that wishes to be competitive in this new marketplace–including your business–cannot ignore the power of e-commerce.

Many of you have taken that first step in putting your business online: You have done your research, identified your brand, and chosen and registered a domain name that speaks to your brand. That was the easy part. If you haven’t yet registered your domain name, don’t fret! You can easily do it at: virtualis.com

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