A new initiative to define a storage interface tailored to the unique needs of handheld and portable consumer electronic devices is being led by Intel Corporation, Hitachi Global Storage Technologies, Marvell Semiconductor, Seagate Technology and Toshiba America Information Systems.
Guest Articles: Good for Some, Bad for Others
A recent debate started me thinking about how some marketing strategies can be right for one Web site, but wrong for another depending on the site’s purpose and the underlying reasoning behind the action.
Having Trouble Motivating Others? Try WIIFM
Recently my fourteen-year old son Matt dressed up as Santa Claus and attended a Christmas caroling event for one of my professional organizations.
Why Some Ads Fail Miserably While Others Succeed Wonderfully
The voice on the other end of the phone was tense and impatient. It was a prospective client calling. After we introduced ourselves, he got right to the point: “Our advertising isn’t working and we need some help.”
Credit Help For Renters And Others On The Horizon
Sue is a homeowner and pays her mortgage and other bills on time like a good credit consumer. Sue’s on-time mortgage payments are reflected in her credit score profiled by the three major credit bureaus; Equifax, Experian and Trans Union.
Why Some Web Sites Sell and Others Don’t
Why is it that some web sites help sell products and services while most languish in obscurity and only serve as a drain on finances? Web sites are relatively low in cost to build and manage, and have worldwide reach. They can help you grow your business and in some cases be the primary source of new business. Yes, a web site can be the next best thing since sliced bread.
3rd Party Processing, PayPal and Others
3rd party processing is a service provided by a third party for facilitating a credit card transaction between customer and merchant. Before the Internet, third party processing was seldom used. With the lure of the Internet, small and home businesses going on-line have had to find ways to take credit cards in order to remain competitive.
‘Don’t say you’ve a brilliant product – get others to say it for you’
Have you ever noticed that the more a salesman tells you how good their product is, the more you don’t believe them?
It’s basic human nature. Rolls Royce don’t have to take out massive ads. to sell the cars. They virtually sell themselves thanks to a worldwide reputation.
And have you ever noticed that friends who have bought a new TV, car, furniture or vacation can’t wait to tell you about it? It’s part of our human make-up that we need to show off our possessions and want others to confirm that we have made the right decision.
Competition With Others
You might be tempted to say: “What’s wrong with a little competition?” Nothing’s wrong with it. It’s healthy. It’s when your need to compete, and be superior to someone else, gets in the way of the best possible outcome for both of you – that’s when competition becomes a liability. I’m talking about the kind of person who always needs to be “one up” on other people.