Tag: optimization

Resume Optimization: Think Like A Hiring Manager

I have a couple questions for you. I have never had a problem getting a job I have applied for IF I get an interview! I interview very well and (without sounding like I have an ego problem), I am also a very hard worker with the skills, competency and drive to do my job. The problem I always have is getting the interview! I usually have to send out so many resume’s before I even get one single one!

Working Well With Your Search Engine Optimization Firm

The SEO industry is growing out of its adolescence into the realm of mainstream credibility. After surviving the infancy and adolescence of the industry, search engine optimization and placement is just being recognized as the essential element that can make or break an online business’ bottom line. A successful SEO enriched marketing campaign will require a few simple but crucial elements: timing, organization and commitment. There are several search engine placement strategies to choose from. This SEO plan focuses on achieving traditional search engine placements and does not address pay-per-click advertising.

Search Engine Optimization (Re)Visited

In the wake of pay-to-be-included search engines popping up right and left, one often wonders, “What’s the use of spending so much time on optimizing various pages for various search engines when what you actually have to do is, pay for the indexing?

Few people realize that paying for inclusion hardly affects the ranking, especially in serious search indexes like Yahoo! If you pay them, they review your page within a decent time frame, and if the site is unsuitable for inclusion, they let you know, and advise you to carry out various changes.

Getting Back To Search Engine Optimization Basics

When starting any SEO campaign it is tempting to leap straight in and start tweaking meta tags and changing text. However, like any successful marketing strategy, it is vital to ensure that you know whom your audience is and how to reach them. In the same way traditional advertising agencies survey their demographic audience, search engine marketers must ensure that their SEO campaign targets the correct keywords or search phrases. Target the wrong search phrase and you could end up with great search engine rankings for keywords that have no search requests. A few hours now spent ensuring that the correct search phrases are targeted, can save months of useless optimization.

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