Tag: optimization

Scientific Web Site Optimization using AB Split Testing, Multi Variable Testing, and The Taguchi Method

You have a great idea for a different page layout, some new copy or image, or a promotion that will give your site the kick in the pants it needs to break through stagnant conversion. You want to make the change, but you have been through this drill before. Some efforts make things better, some of them don’t, and for the rest, it is unclear, so you assume they must have had some positive impact.

CSS a Great Optimization Tool

What is CSS? CSS stands for Cascading Style Sheets. It is a webdesign language that is used to increase the look and feel of your website. It can be of great use when you are optimizing your website for search engines. Search Engines go through your website as fast as they can. So usually its better to have less code and more content. CSS allows you to use simple tags in your code and have high effects.

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